Samantha Wills – The Label.. The Personality.. The Look
Having established her own company at only 21 years of age proves Samantha has what it takes to succeed. The label was born in 2003 when, working as a retail assistant, and selling her jewellery designs at weekend markets, Samantha was offered a space on a friend's showroom wall at Mercedes Australia Fashion Week, which proved to be a re-sounding success. Debuting her first stand-alone show in 2006, Samantha handcrafted 15 couture outfits made of jewellery, each taking upwards of 18 hours each to create. Adding to the impressive international stockist list is Australian department store giant MYER, who stock Samantha Wills Jewellery in their prestigious city stores.
Growing up in the small coastal town of Port Macquarie, Samantha is now the director of her own empire. Samantha has extraordinary presence. An astute businesswoman, motivational speaker & model. The synergy between Samantha herself and the Samantha Wills brand is evident. 'I want to present a trusted brand, that over time will present more than just accessories, but a lifestyle' Samantha says, 'But its not just about a product, I want what I have achieved - to inspire other women to follow their dreams.' Mixed with dedication, design talent & charisma, Samantha’s professionalism shines in every task she is involved with.
Samantha's career took off on the role of popular radio personality 'Sami' on Mid North Coast radio station, StarFM. She then traveled as a swimwear model with surf label Billabong. Moving to Sydney at 20, and establishing her own jewellery company at 21. Extreme media interest in such a young international company director, saw the rapid rise of Samantha's profile. Samantha has been trained in TV presenting at NIDA & studied presenting & script writing at the Max Rowley Media Academy. Samantha has appeared on numerous TV shows including Channel 9's Mornings with Kerri-Anne & Lady Luck on The (NRL) Footy Show. Called upon to present the Oroton 20th Anniversary Eyewear Collection, Samantha hosts numerous events & industry functions in conjunction with her role as Fashion Reporter for TitoTV. Samantha's interests & industry knowledge of fashion and arts travel contribute to her vast array of talents as a presenter, MC & ambassador. Samantha fund raises for the Starlight Children's Foundation & is passionate about mentoring young women from all walks of life. She is involved with various schools, clubs & organizations- sharing her own journey so far. Having achieved so much at such a young age, Samantha still remains the down to earth girl who grew up on the beach in Port Macquarie. Not just a pretty face, Samantha has the depth of a sought after, established product & a captivating personality of intelligence & wit. With the rapid growth of Samantha Wills Accessories, combined with the rapid rising profile of Samantha herself, the future will see 'Samantha Wills' as a brand. A harmonizing synergy of the label, the personality & the look. Samantha is available for corporate hosting engagements, television appearances, radio interviews & guest speaking roles. All enquires can be made via her website. www.samanthawills.net |
In this issue |
It has been a whirlwind success with Samantha's jewellry being displayed from Australia Fashion Week to the world's top stylists and Hollywood stars in Los Angeles. Samantha's most recent success was the award for Best Jewellery & Fashion Product 2006 designed & manufactured in Australia. Samantha Wills jewellery is worn by some of the worlds most recognizable women - Nicky Hilton, Jamelia, Jennifer Hawkins, Nicole Ritchie & Delta Goodrem just to name a few.
